The church has become obsessed with “business models”. In fact, many churches are now putting on business seminars with prominent business leaders who used to be church leaders and vice versa. Business concepts are being applied to the church in hiring, firing, budgeting, Pastors of Operations, growth strategies, etc. etc. etc. Of course, marketing is a huge — if not essential — component of that.
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- Glee did U2?? You're right @batherton, some things are untouchable. I knew there was a reason I never got on that bandwagon.
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